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Yadim

Makeup Artist

For Yadim, beauty is undefinable: a terrain that is always changing and is in constant dialogue with itself. The New York-based, San Diego-born Mexican-American makeup artist has stood at the vanguard of beauty for two decades, channelling his instinct for powerful transformation to become one of the industry’s most sought after creative talents. “I find imagemaking really exciting,” he says. “A powerful image says: ‘You matter. You’re part of this.’ Makeup artists can play a role in moving representation forward.” Bringing his mould-breaking approach to an expansive client list, Yadim channels the spirit of self-expression he was raised on to continually push the realm of beauty to unexplored new places.

To date, Yadim has worked on campaigns for Miu Miu, Prada, Gucci, Marni, Dsquared2, Marc Jacobs and Dior, and his collaborators have included figures such as Mert Alas & Marcus Piggott, Inez & Vinoodh, Glen Luchford, Willy Vanderperre, Zoe Ghertner, David Sims, Tyrone Lebon and Johnny Dufort. His editorials have appeared in titles such as i-D, Harper’s Bazaar, Beauty Papers, T Magazine, The Face, Vogue, L’Uomo Vogue and Dazed.

Editorial Highlights

Harper's Bazaar

For Anok Yai, Beauty Is Personal

M Le Monde

Western Attitude

Interview Magazine

Rihanna

i-D Magazine

Three

i-D Magazine

One

D La Repubblica

Hailey Bieber

Beauty Papers

Pussy Riot

i-D Magazine

Ann Demeulemeester

Altered States

Beyond Reach

D La Repubblica

113 Fahrenheit

T Magazine

Now and Forever

Recent Advertising

Marni High Summer 2024

Marni High Summer 2024

DSquared2 SS24

DSquared2 SS24

Alaïa Winter/Spring 2024

Alaïa Winter/Spring 2024

Tom Ford FW23

Tom Ford SS23

Louis Vuitton Horizons 2023

Blumarine Pre-Fall 2023

Loro Piana FW23

Alexander McQueen Slash Bag